9 September 2009

The French government has approved the use of Stevia !

Good news today !

I've taken this information from Food Navigator. More detailed information is available in the link below.

The French government has approved the use of stevia sweeteners with 97 per cent purity rebaudioside A (Reb A), officially opening up the first EU market for products containing the much-anticipated ingredient.

While full EU approval for stevia sweeteners is still dependent on a scientific opinion from the European Food Safety Authority (EFSA), France has taken advantage of window that allows individual member states to approve ingredients for a limited two year period.

The approval, published yesterday in France’s official journal, has been hotly anticipated by the industry since AFSSA, the French food agency, issued a positive safety opinion earlier this year.

The application for France was made by Greensweet. General manager Joël Perret told FoodNavigator.com: “This is very good news. It is the first opening for this type of ingredient in the EU market”.

The global sweetener market for food use was valued at US$1.83bn in 2007 by Leatherhead Food International. The intense sweeteners market is dominated by aspartame and, to a lesser extent, sucralose. However interest in food ingredients from natural sources has led some to consider that the stevia plant could provide ‘the holy grail’ of sweeteners.

Reb A is one of the major steviol glycosides found in the leaf of the Stevia rebaudiana plant. It is 300 times sweeter than sugar but has no calories, making it an attractive option for manufacturers catering to the market for foods and beverages with reduced, low or no sugar.


More information HERE

2 comments:

Anonymous said...

I don't know much about stevia. Can you use it as a substitue for sugar when baking things? Or just for sweetening fresh things??

Kristina

WayneM said...

Stevia here in the USA is used for dibetics that can't have surger. They do have cooking information on it also. I have been using it for several years.I use it for my morning coffee and my cerael.

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